Motion Graphics is the generic term for any sort of animated graphic design, typography, and/or layering of moving elements. This includes 'compositing' the technique of shooting a subject in front of a blue or green screen then 'keying' out the background color and replacing it with another scene.

Another term for motion graphics is 2D animation, not to be confused with cell animation the art of drawing characters in sequence (Fred Flintstone) or 3D animation (Toy Story) where the entire scene is computer generated.

In today's world of integrated digital media motion graphics brings together all the visual elements such as rendered 3D objects, film and video sequences, cell animation, etc. combining them together with animated typography and effects.

Our primary tools for motion graphics are:

Adobe After Effects

Discreet Combustion

Macromedia Flash MX for web multimedia